JP Morgan Chase: Market Alerts

Website Design

~1.2 M

Monthly Visits

850 K

Monthly Checks.

$1.7M

Annual Cost Saved

THE PROBLEM

Fios customers were excluded from the check network status experience.

Welcome to NovaFolio, a sleek and modern portfolio website template crafted for creatives, professionals, and visionaries. Showcase your work, skills, and achievements in a visually stunning layout that puts your talent in the spotlight. Whether you’re a designer, developer, writer, or artist, NovaFolio is built to elevate your personal brand.

This project was like working through different parts of troubleshooting flow and trying to understand where we can assist with the self serve network extender offer.

RESEARCH INSIGHTS

"Fios is for home, so why are they asking me to compare it with 5G & LTE"

"5G is the fastest one. I'm not sure what Fios is"

"I didn't know which to pick, so I just gave up."

"It gave an estimated restoration time. That was helpful."

Key Insight

The service selector step was the single biggest drop-off point. Removing the decision - not just simplifying it was the right call.

RESEARCH & ITERATION

Three versions, tested with users.

Existing

Asked users upfront

Users had to select service type before continuing. Most couldn't answer correctly. They abandoned

V1 • Tabs

Mobile / Home tab structure

Followed standard Verizon support page pattern. Users overlooked the Home Internet flow due to default Mobile selection.

V2 • Dynamic

Show only what's relevant

Show Home Internet sub-type only in Fios - available areas. Fewer decisions, better completion. Users preferred this.

Show Home Internet sub-type only in Fios available areas. Fewer decisions, better completion. Users preferred this.

FINAL DESIGN

Check Network Status - Fios Home flow

COLLABORATION

What partners said.

"We couldn't have completed this significant launch of CNS Mobile / Home / Fios without her. She's incredibly thorough — often thinking of use cases and potential impacts before anyone else. She pushed us all to spend time on user testing and let the results inform her UX decisions."

Michael Mazzeo

Senior Manager, Experience Team — Verizon

"Renuka did an amazing job on Check Network Status. It was a heavy lift for UX design. She provided great support throughout. Glad to have her on our team.

Ajith Puppala

Dev Lead, PCT-55 & CNS Maps — Verizon